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Tuesday, July 25, 2006

Affiliate Programs

Are you having trouble creating new product offerings from scratch? Maybe you're not a natural writer or you're unsure of a topic? Or maybe you'd just like a shortcut to some reliable revenue?

Not to worry, help is here.

And even if you're not stuck creating your own intellectual property, the concept of promoting other people's products and earning coaching income is an idea whose time is fast on its way.

Selling other people's products, and earning a percentage of the sales price for your efforts is what's referred to online as earning money as an 'affiliate.'

Within the next 12 months, the Internet is getting set to see a significant number of coaches begin to grow their one-on-one practices with the help of someone else's products.

In fact, it promises to be a big trend, and I hope you're one of the first.

There are two key things to know about selecting affiliate programs to support:

(1) Give more than a simple recommendation. Use this opportunity to write an article. create a 3-page website, compile a PDF report, or even tape a brief audio about why your audience should sit up and notice this product.

Speak from the heart about the difference it has made to you. Tell a story. Ask questions that engage the reader. All of these are techniques examplifying a coaching approach.

Then embed the links for your recommendations within the body of your article.

In this way, you add value, and you're much more likely to create a connection that leads to real impact, and a purchase that leads to earnings for you.

(2) Especially if you are having difficulty choosing a niche market for your own practice, hunting for worthwhile affiliate programs can be a great exercise.

Other people's work that deserves to reach more people can benefit from your energy and as you earn money through affiliate programs, you'll learn a great deal about what sparks your passion.

At the same time, by making a integrity-based recommendation, you strengthen your bond with your readers in a way that always results in more revenue in your other streams.

You know how when you buy something from a certain brand that you end up liking, you go back and buy more of that brand?

Same thing. As your audience comes to trust your recommendations, they're more and more likely to purchase other things from you.

Win, win, & win.

Andrea J. Lee coaches entrepreneurs and online business owners. As Thomas J. Leonard's General Manager, she helped build and manage the largest network and trainer of personal and business coaches in the world. Now the CEO of Andrea J. Lee Group of Companies, she writes, speaks and consults on Marketing, Internet and Business systems. This is an excerpt from the her NEW BOOK - Multiple Streams of Coaching Income, http://www.multiplestreamsofcoachingincome.com

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